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Personnal | Blog de Francis Vallières
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Posts by category: Personnal

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A new company, Google Website Optimizer and Vacations


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It’s been a while since i’ve wrote in this blog. I know I should write more often but writing in english is a PIA for me, I’m always thinking I sound often like a retard because of my broken engrish… First big news I have to write about is the fact that i’ve registered my own company, for my personnal consulting clients (usually SEO and PPC) and to avoid paying too much taxes on my websites revenues. I’m allready paying more than my share of taxes so I see no point of paying more for absolutly nothing except avoid some paperworks. So if you need Internet Marketing services, you can now hire me directly throught Rafale Média.

I took vacation at the beginning of January in the Riviera Maya in Mexico, I’m almost going there every year, I feel like it’s home away from home for me. I took the time to bring some good books with me. I like to read on the beach, way more relaxing that anything else in this world. I’ve almost finish Web Analytics an hour a day by Avinash Kaushik. Awesome book by an amazing analyst, a must read by anyone who have to work with Web Analytics. And I wanna take the opportunity to thanks him for the Google Analytics Beta functions access. And this guy write a very good blog with posts like Measure Latent Conversions & Visitor Behavior that definitly worth the read.

The other book i’ve read during my vacation is Always Be Testing, a book about Google Website Optimizer. I had never used that tool very much before reading that book and after almost one month of tests, I have to admit that is one of the best book i’ve read in a while. Using Google Website Optimizer and testing the right stuff can greatly improve your conversions and you can even win a shirt from Google ! I don’t know if this is the same one that I got at SES Toronto last summer but anyway you can’t have enough Google t-shirts if you are a fan boy like me.

So I’m leaving for Cuba this week-end, planning to read more relaxing books (probably the Twilight series) and try to forgetthe snow and cold of the Quebec winters. See you in a little more than a week !

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by in / Personnal

SEO by the cows

It’s been a long time since i’ve writed in this blog, was really busy and didn’t have time to update it. I will try to update this blog way more often in the future. On a more personnal note, i’ve bough an house in a rural area (yeah i’ve a real milk farm in front of my house with cows and everything) and i’m taking a week off the job to clean the place who is still looking like a big piles of boxes everywhere. I may not post very often in this blog because I’m allready contributing to many blogs (NVI’s one, who also need to be updated more often, Go-Referencement and MazNetwork where i post in french) and many others on various subject excluding SEO. I’m presently building a project involving the new Ebay affiliation, gonna be huge but i’m not disclosing any details in public because i don’t wanna create more competition in the niche I’m targeting, but moving from CJ was the greatest thing Ebay could do, even if they still a not really good company. I guess I’m not the only one having tons of projects in mind but so little time to do half of them, it must come with the seo / webmaster job. And bu the way, please don’t complain about the horrible quality of the english on this site, it’s not my first language so it’s sure i will make mistakes.

Anyway, have a good day and let’s hope the Canadiens win the cup this year !

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